Soma Bay
If you fancy something properly exclusive and upmarket without all the tourist madness, Soma Bay's absolutely where it's at! This gorgeous peninsula sits about 45km south of Hurghada airport, and it's basically what happens when someone decides to build a luxury resort destination from scratch in one of the most beautiful spots on the Red Sea.
Exclusive paradise
Soma Bay's not your average beach resort - this place is a proper self-contained community spread across a massive 10 million square meters (that's 2,500 acres!) on its own private peninsula. You get there via a 7km private road through a single controlled gate, which gives you that exclusive, "you've arrived somewhere special" feeling before you've even seen your hotel. The whole peninsula is 5km long and 2km wide, completely surrounded by turquoise Red Sea waters - basically your own private slice of Egypt!
Championship everything
Here's where it gets good - you've only got six hotels on the entire peninsula, but they're all absolutely top-notch. We're talking Kempinski, Sheraton, Robinson Club, and other proper luxury brands. Plus there's an 18-hole championship golf course designed by Gary Player, one of the largest spa and thalassotherapy centers in the region, and water sports that'll blow your mind. The prevailing winds make it perfect for kitesurfing, windsurfing, and sailing - it's basically paradise for anyone who loves getting on (or in) the water.
Proper sophisticated
The best bit about Soma Bay is that it's got all the luxury you could want without feeling touristy or crowded. The beaches are pristine, the coral reefs are untouched, and you can snorkel or dive right off the shore. Each hotel has its own character - some have aqua parks for families, others are more focused on spa treatments and relaxation. It's basically where you go when you want to feel like you're staying at a billionaire's private resort, but without the ridiculous price tag. Perfect for when you want to impress your mates with your holiday photos! 🏖️⛳
Ramadan 2026
Please be aware that the Islamic holy month of Ramadan is expected to take place between 17/02/2026 and 18/03/2026. During this time, many cafes and restaurants will close during the day, restrictions on alcohol sales may be in place, and hotel dining for non-Muslim guests may take place in private rooms. Playing music, dancing, and eating in public areas may also be restricted during this time.