This isn’t just a destination; it’s a full-blown vibe check for anyone who wants their jollies served with a side of serious luxury and views for days. Oia is literally a white-and-blue dream world created for postcards.
Why do people love going on holidays to Oia?
The Sunset Show - It’s world-famous for a reason, and watching the sky turn a sizzling orange from the old castle ruins is an absolute must-do.
Boujee Cave Stays - Many of the hotels are carved directly into the cliffs, offering fancy infinity pools that look like they’re dropping straight into the sea.
Artistic Soul - The narrow winding paths are packed with tiny art galleries and handmade jewellery shops that feel way more authentic than your average tourist tat.
Ammoudi Bay - A short (but steep!) wander down leads you to a sparkling emerald cove where the seafood is caught and served right on the water's edge. It doesn't get fresher than this!
What is the best time to visit Oia?
Oia is the crown jewel of the Aegean, and while it’s gorge all year, the atmosphere shifts from a high-energy fashion runway in the heat of summer, to a quiet, soulful retreat once the temperature dips. Depending on whether you want to be seen in your best linen co-ord or just want to wander the marble streets in peace, picking your window is key for the ultimate Santorini experience.
Spring (March to May) - Fresh and flowery - The island is waking up and the weather is perfect for those dreamy cliffside walks before the summer humidity kicks in.
Summer (June to August) - Pure island buzz - It is properly scorchio and the town is absolutely bouncing, making it the best time for rooftop cocktails and showing off that tan.
Autumn (September to October) - Warm and relaxed - The sea has had all summer to heat up so it’s feeling nice and toasty, while the evening breeze is just right for alfresco dining.
Winter (November to February) - Moody and magestic - Most of the crowds have vanished, leaving you with a peaceful, authentic version of the village that feels like a private film set.
What are the best beaches to visit on your Oia holidays
Oia sits high on the cliffs, so while you won't find a sandy stretch right outside your hotel door, although there are some stunner spots just a short hop away. Grab your sunnies and a digi cam, because these coastal gems are well worth the travel.
Katharos Beach - A rugged and secluded volcanic beach just a short walk from the village that is 10/10 for those who hate crowds.
Ammoudi Bay - Not a traditional beach but a rocky paradise where you can leap into deep, crystal-clear water from the cliff edges.
Baxedes Beach - A long stretch of black volcanic sand on the northern side that is perfect for families and kiddos to play.
Cape Columbo - The most isolated beach on the island, featuring a dramatic cliff backdrop and a wild, natural vibe for total relaxation.
Armeni Bay - A small, quiet harbour area reachable by boat or stairs that offers a tiny pebble beach and incredibly blue water.
Things to do on your Oia holidays
There is more to Oia than just standing on a blue dome for the gram, although that is a top-tier activity in its own right. From exploring secret treasures to sailing across the caldera, your itinerary can be as packed or as chilled as you like.
Oia Castle Sunset - Join the crowd at the Byzantine Castle ruins for a communal celebration of the sun disappearing over the horizon, your Insta followers are going to love this.
Maritime Museum - Check out the mahoosive collection of nautical treasures tucked away in a beautiful old captain's house for a snazzy slice of culture.
Ammoudi Bay Lunch - Head down the 200-plus steps for a delish plate of sun-dried octopus at a traditional waterfront taverna.
Caldera Hiking - Take the famous path towards Fira for a scenic trek that offers whopper views of the volcano and the deep blue sea.
Yacht Excursions - Book a swanky catamaran cruise to see the village from below and swim in the nearby volcanic hot springs.
Wine Tasting - Visit a local vineyard to sample the unique Assyrtiko grapes that grow in the volcanic soil - it'd be rude not to.
